Staging is not decorating. It is the process of preparing a home for sale - regardless of price, location and condition - with the goal of getting the most money in the shortest amount of time possible. It has been proven that in a sluggish market, homes will sell for between 2% and 10% more by Staging it for sale.
Your house is a product...
Once your house goes on the market, it becomes a product. Just like any other product, it has features and benefits, pluses and minuses, and there are other products to compete with. To gain an edge in your marketplace you must be priced right and look better than the competition. Staging works by emphasizing those positive features and benefits, and letting potential buyers see themselves living in the home.
The art of staging is creating a space that reflects a lifestyle that people want to have. You want your prospective buyer to fall in love with the space that they can picture themselves living in instantly!
It is no longer enough to try to hide clutter, keep the lights on and burn candles to make your home smell nice. Realtors have been advising their sellers for years on these various techniques to help sell their house. Today's buyer is much more sophisticated and savvy. How you present your home determines how long your house will sit on the market, and how much money you will make from it.
Whether it is a small condominium, a family orientated house or an investment property, your home can benefit from our Home Staging services.
Always remember, the way you live in a HOME and the way you sell your HOUSE are two different things....